Bart Rinsma

Bart Rinsma RM

Product Owner

Linkedin

About Bart Rinsma

Bart is product owner and SEO Specialist at Rank Monitor. His passion lies in developing strong long-term SEO strategies that are deployed across the organization and make a real impact for the Rank Monitor clients. With almost ten years of experience since his start in 2016, Bart brings in-depth knowledge of technical SEO, where he knows, what companies want in the Rank Monitor. In his spare time, Bart likes to delve into the world of crypto, where he offers advice and support. His analytical approach and strategic insight come in handy here, just like in his work. Thanks to his extensive experience, Bart knows exactly how to make complex SEO projects such as migrations run smoothly. His focus on both the technical side and long-term strategy makes him a valuable asset within Rank Monitor.

Blog Posts by Bart Rinsma

  • SEO and SEA Google market analysis for the tiles industry

    The data presented below is best suited for desktop use, partly due to the presence of interactive graphs. SEO & SEA Google market analysis for the tiles industry For the tiles industry, the DigitlSky data team ran a two-month market comparison in Google. We measured both organic results (SEO) and paid text ads (SEA), so […]

  • Share of voice explained, how to measure real SEO growth

    Local SEO (local search engine optimization) is the process of optimizing a business’s online presence to increase visibility in local search results. It helps businesses attract more customers from relevant local searches on Google and other search engines.

  • Rank Monitor 2.0 is now live

    After a complete design overhaul, the new Rank Monitor interface has officially launched on our website. The goal of this update is simple, make the platform faster to navigate, easier to understand, and more enjoyable to use every day. You’ll notice a cleaner layout, improved structure across key pages, and a more consistent experience throughout […]

  • Rank Monitor expands with a new office in Spain

    We’ve got exciting news! 🎉 Rank Monitor now also has an office in Spain. Our developers are working not only from the Netherlands but also from sunny Valencia. Thanks to the strong collaboration between our Dutch and Spanish teams, we can move faster, bring innovative ideas to life, and take Rank Monitor to the next […]

  • How to accelerate visitor growth with AI-written content

    Attracting a steady stream of new visitors used to demand endless brainstorming sessions, costly freelance writers, and weeks of editing. Not anymore. With the AI content tool inside Rank Monitor, every marketer—whether you’re a team of 10 or a solo founder—can turn ideas into polished, search-ready articles in minutes. Here’s how. Why content still rules [...]
  • Local SEO, why do you need this?

    Local SEO (local search engine optimization) is the process of optimizing a business’s online presence to increase visibility in local search results. It helps businesses attract more customers from relevant local searches on Google and other search engines.

  • The differences between B2B SEO and B2C SEO

    Search Engine Optimization (SEO) is a crucial aspect of digital marketing, whether you are targeting businesses (B2B) or individual consumers (B2C). However, the strategies and tactics for B2B SEO differ significantly from those for B2C SEO due to the distinct nature of their target audiences and purchasing behaviors. Understanding these differences can help you tailor your SEO strategy to better meet the needs of your target market.

  • 10x tips: SEO for small businesses

    1. Optimize your website structure A well-structured website is the foundation of good SEO. Ensure your site is easy to navigate, with a clear hierarchy and logical flow. Use descriptive, keyword-rich URLs and create a sitemap to help search engines index your pages more effectively. 2. Conduct thorough keyword research Understanding the keywords your target [...]
  • YouTube video rank tracking: How does it work?

    YouTube is the second largest search engine: 1 billion viewers, billions of daily views, 50% viewers for mobile devices. Not only on YouTube itself videos are found organically, but also through Google SERP. You are probably familiar with the video element that pops up when you search in Google. Making sure your YouTube video is [...]
  • 7 reasons to optimize SEO for Bing

    Since forever, Google has dominated the search engine market. However, that does not mean it’s the only one getting traffic. Bing accounts for almost 15% of global searches, and the competition is way less. So why not focus your SEO on Bing, too?

  • Why pagespeed is important, and how to make your website faster

    When someone visits your website, you have only a few seconds to capture their attention. If your site is slow and visitors can’t immediately find what they want, they’ll leave. Therefore, it’s crucial to have a high-functioning site that allows users to log on and instantly gather information. A major component of a positive user […]

  • How to track local SEO?

    Local SEO is getting increasingly more important for SEO results, with Google increasingly showing such local results even for general search queries. This is how you can use our local SEO tracker to get the best local results for your website.

  • Rank Monitor is live!

    We are thrilled to announce that SEO Rank Monitor, a cutting-edge SEO tool designed to revolutionize your digital marketing efforts, officially went live on 1st May 2024.

  • How to choose the best SEO tool for you

    The market of SEO enhancing tools is advanced and ever-growing. How do you know which SEO tool to select? Factors to consider are for example how well a tool integrates with other software, like CRM systems. Usability, customer support, pricing and scalability should also be evaluated in this choice.